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E-WIRE PRESS RELEASE E-WIRE PRESS RELEASE E-WIRE PRESS RELEASE
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Organic Style Magazine Reborn
Online Publication Connects Readers with Farmers, Environmentalists and Humanitarians
SAN FRANCISCO, CALIFORNIA, Feb. 6 -/E-Wire/-- The new exclusively-online Organic Style magazine (www.OrganicStyleMag.com) launches today, heralding a green era in digital media.

The Organic Style premier issue includes an exclusive interview with Maria Rodale, publisher of the original Organic Style magazine, and in-depth features about organic cotton farming in India, wildlife conservation in Kenya, sustainable flower growing in Ecuador, a tribute to Civil Rights icon Rosa Parks, and a look into the important work of Women for Women helping international victims of war. The issue also includes engaging articles on eco-living, fashion, gardening and travel, enriched media such as video stories and music, and a catalog featuring a special collection from the OrganicStyle.com boutique.

"In Organic Style magazine, you'll meet growers, artisans, environmentalists, humanitarians and visionaries – people who are truly inspirational," said Gerald Prolman, publisher and eco-entrepreneur. "It's a window to our world, through which you'll discover the intrinsic beauty at the heart of the environmental movement."

Rodale Inc. published the original Organic Style magazine from 2001-2005, during which time it became a leading resource for sustainable living. In 2007, Rodale sold the Organic Style brand to Prolman, who is the founder and CEO of Organic Bouquet, Inc., the pioneer of the organic flower industry. Prolman formed UK-based Organic Style Ltd. to further the company's international expansion plans. In November, OrganicStyle.com was launched as an online boutique for eco-luxury products.

Digital publishing fits with Organic Style's philosophy of environmentally-responsible commerce. Organic Style magazine is produced with state-of-the-art digital publishing technology, enhanced with audio, video, and advertiser links, and can be easily accessed on any web browser. The digital publishing trend has been growing exponentially, with more than 200 new online initiatives – including those by Time Inc., Meredith, and Condé Nast – introduced in 2007 alone, according to Magazine Publishers of America.

Organic Style magazine will publish quarterly and subscriptions will initially be free.

About Organic Style Ltd.:

Organic Style Ltd. is the parent company for several leading eco-brands providing inspiring products that uphold the well-being of the planet and humankind. Brands include OrganicStyle.com (www.OrganicStyle.com), an online eco-boutique; Organic Style Magazine (www.OrganicStyleMag.com); Organic Bouquet (OrganicBouquet.com), America's pioneer of organic and certified sustainably-grown flowers; and Ecoflowers.com (www.ecoflowers.com), the wholesale floral division serving upscale retailers, hotels, spas and florists.

Press inquiries: Contact Michael Straus, Straus Communications, 415-777-1170 x 302,415-519-8343, Michael@StrausCom.com.

Additional Background:

* Organic Bouquet, Inc. Acquires Organic Style – www.csrwire.com/News/8548.html * Revolution Began with Love and Flowers – www.csrwire.com/News/10849.html * Read Organic Style magazine – www.OrganicStyleMag.com Organic Style magazine home page – www.OrganicStyle.com/magazine

/SOURCE:
Organic Bouquet, Inc
-0-
02-06-2008
/CONTACT:
Michael Straus, President Straus Communications, LLC 28 Second Street , Suite 500 San Francisco, CA 94105 Email: Michael@StrausCom.com Direct: (415) 777-1170 x302 Cell: (415) 519-8343 Websites: + www.StrausCom.com + www.BeyondOrganic.com + www.SustainableNews.org Social Networking: + LinkedIn - www.linkedin.com/in/strauscommunications
/WEB SITE: http://www.StrausCom.com
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